We search for trends in multiple languages across fashion capitals: US, Italy, France, Japan, South Korea, and Brazil.
We collect 15-20 real articles per category from Tier 1 publications like Vogue, Allure, Elle, and L'Officiel.
Our AI analyzes articles, translates non-English insights, and identifies 7-10 emerging trends with supporting evidence.
We generate predictions for 3-12 months ahead, complete with confidence scores and verifiable source citations.
Every trend includes a Confidence Score (0-100%) that represents how reliable and well-supported the trend is based on our analysis. Here's how we calculate it:
Tier 1 publications (Vogue, Allure, Elle, Harper's Bazaar) receive the highest scores. Tier 2 sources (Forbes, Bloomberg, industry reports) score moderately. Tier 3 sources (social media) contribute but have lower weight.
When multiple independent sources cover the same trend, confidence increases. A trend mentioned in 5+ articles scores higher than one from a single source.
Trends emerging from multiple fashion capitals (e.g., strong in both Italy and South Korea) receive higher confidence scores than region-specific trends.
Articles published within the last 30 days boost confidence. Older sources (60-90 days) still contribute but with reduced weight.
Supported by multiple Tier 1 publications with strong consensus across regions
Confirmed by credible sources with good agreement and recent coverage
Emerging signal from reputable sources, gaining momentum
Early indicator requiring more validation, worth monitoring
Primary hub for beauty and wellness innovation
Luxury fashion and haute couture epicenter
Haute couture and perfume innovation leader
Minimalist aesthetics and skincare innovation
K-Beauty and K-Fashion global trendsetter
Vibrant colors and natural beauty innovation
Every trend links to real articles you can read. No generic "Industry Reports 2026" — only actual URLs from credible publications.
We don't just cover US trends. Our multi-language research captures early signals from fashion capitals worldwide before they reach English-speaking markets.
Our AI reads and synthesizes insights from 15-20 articles per category, identifying patterns humans might miss while maintaining transparency.
Automated research runs daily at 14:00 UTC, ensuring you always have access to the latest trends and emerging signals.